fractional
šØāš³Ā GTM Chef for your Startup
Growth that goes down easy, quick digestion, and leaves a great aftertaste
Hereās your side-kick or fractional growth manager in your Startupās kitchen. I support your growth so you can serve more customers.
I help you find the fit, scale smart, and close sales that actually matter.No smoke, no kitchen fires, no consulting fluff. Just traction, cooked to perfection.
š§āšĀ 2x Founder: HRTech and a media agency focused on ROI and direct response
šĀ 0 to 65M ⬠in 5 years, active in 50+ countries
š§ Ā Mentored 20+ startups
šøĀ Angel investor x5
šĀ Started college in the U.S. at 15
šĀ Traveled to over 40 countries
šĀ Speak ES, CA, EN, IT can have a conversation in FR, PT and mumble RU
šĀ Masterās in Internet Business (ISDI)
š£ Masterās in Coaching
š Surf, yoga and muay thai
š¼ Launch & Discovery
First, we understand your diner: what they want and hate, and why theyāre still not choosing you.
- Validate your idea and truly understand your customer
- Build an MVP and start generating revenue
- Find your first real customers
- Improve how you present your product or service (storytelling included)
š§Ŗ Growth & Marketing
We test, measure, refine⦠and grow without burning your most expensive ingredient: budget.
- Define and sharpen your GTM strategy
- Adopt a test-and-learn mindset
- Identify channels to grow from 10 to 100 customers
- Target the right customers (not more, just the right ones)
- Automate key processes for sustainable growth
- Tools & AI tips to make your life easier
š§³ Sales
Is your startup hungry for sales? Letās serve results.
- Level up your sales playbook and blueprint
- Sharpen your pitch, handle objections like a pro
- Organize your sales stages and funnel
- Close more demos and turn them into actual deals
- Fine-tune your messaging: value proposition (USP) and ideal customer (ICP)
- Implement systems, automations, and sequences that help you close
1ļøā£ Express Tasting (15 min)
We sit down (virtually), you walk me through your current recipe, your ingredients⦠and we see if thereās a match to cook together.
2ļøā£ Mise en place (Briefing)
Iāll send you a short briefing doc to get to know your startup inside out: market, customers, challenges, and whatās already in the pantry.
3ļøā£ Letās get cooking!
First working session: we co-create the plan, fine-tune the recipe, and define the next dishes to prep ā strategy, channels, pitch⦠whatever needs heat.
š£Ā Early Stage
Youāre still looking for your spot on the marketās menu. You need to validate your recipe without blowing your entire budget ā or burning the kitchen.
- Validate your value proposition and serve something people actually crave
- Launch your first acquisition dishes with focus, flavor, and good presentation
- Listen to the diner, test, adjust, and cook again before scaling poorly
šĀ Scaleup
Youāve got traction. People are at the table. Now you need a more professional kitchen to scale without your restaurant falling apart.
- Structure your marketing without turning it into an all-you-can-eat bureaucracy
- Prioritize what matters: performance, brand, processes, team⦠depending on what needs cooking now
- Stop throwing in random ingredients. Cook with intention, clear portions, and measurable results
š§ Ā Venture Capital o Aceleradora
Your portfolio doesnāt need more improvised chefs. It needs method, timing, and a menu that sells.
- Serve a clear strategy without hiring a full-time CMO or CSO too soon
- Speed up your startupsā go-to-market with proven recipes and an organized kitchen
- Save time and money by helping your founders cook traction before scaling poorly
| Name | Company | Title |
|---|---|---|
| Fabian Angrick | Trivago | Marketing |
| Matthieu Tissot | Ex-Delivery Hero | Director International Marketing |
| Rafa Calle | Magnettu | CEO & Co-founder |
| Pol Amoedo | Filmo | Co-Founder & CEO |
Two ways to work together: a quick flame or a steady simmer
šŖ Hourly Pack: Quick-Start, No Friction
šÆ An intense tasting session to unlock whatās holding you back
- Rapid kitchen diagnosis: whatās working and whatās not
- Actionable recipes ready to serve (pitch, channels, funnel, or most urgent)
- Strategic direction on what to test, cut, or heat up right now
š„ Monthly Subscription: Mid- to Long-Term Cooking
šØāš³ A chef in your kitchen ā strategy, flavor, and hands-on guidance
- Strategic direction: growth, GTM or sales plan tailored to your current stage
- Weekly accompaniment: decisions, focus, and execution rhythm
- Heat-checks: whatās working, what needs adjusting, and what deserves fire!
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